About Us


Founder & CEO

Dr. Addie Perkins Williamson enjoyed an immensely successful career as a senior executive with IBM, The Chase Manhattan Bank, Pfizer, Inc., The Pepsi Cola Company, and American Express, before instituting PWA in 1995. As an organizational psychologist, she is focused on peoples behavior in the work-setting.

“I am in the business of helping people understand what it takes to be successful at every level of the organization.”

In this 25+ year period, Dr. Addie and her select team of 10-25 associates have created and executed projects to improve the link between performance, rewards, and recognition for their clients, such as:

  • aligned goals and day-to-day activities with the most critical objectives of a business, function or department

  • helped managers understand how and under what circumstances people change Item

  • assisted countless executives in understanding how best to create a culture that supports inclusion and diversity

  • developed and coached leaders for success at all levels of an organization

  • facilitated high levels of employee engagement

Today, Dr. Addie is a highly-sought-after coach, teacher, counselor, and entrepreneur, who is absolutely committed to her client’s personal and professional success. In hopes of expanding her reach, she is passionately embarking on this new entrepreneurial venture: the PWA Career Success Lab.

How We Differ From Others

For more than 25 years we have been in the business of helping people achieve career success—however they define it. Our PWA Career Success Lab will help you, wherever you are in your career, achieve the career and personal success you desire.

Achieving career success is an intentional experience. You have to know what you want, put in the time, energy and effort required, and demonstrate persistence and dedication to achieving it. We are here to help you every step of the way.

The PWA Career Success Lab is designed to help you achieve the career success you desire! Our wide variety of courses, tools, materials, and developmental experiences are proven to provide a competitive advantage over your peers as you make your way to the top— especially as the world shifts to a more digital- technical workplace.

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Our mission at the Career Success Lab is to help individuals, teams, and organizations maximize their success in this new digital- technical workplace.